"I spent 21 years behind the camera, lighting scenes for movies and television and was a frustrated with the inefficient lighting instruments...Tungsten and HMI are horrible for the environment. "
"I became aware of the advances in LED lighting and so I experimented with it. I found it to be extremely efficient, using much less electrical load. I could see the potential, but I needed to make LED lighting perform like traditional studio lighting—meaning it would need to have the full color temperature range as well as produce enough quantity of light with an acceptable spectrum of light. My original concept was to develop a few portable LED lights for my own lighting kit."〔http://www.cleantechopen.com/app.cgi/blog/entry/10 Clean Tech interview with creator Jim Sanfilippo〕